NewsClick

NewsClick
  • हिन्दी
  • Politics
  • Economy
  • Covid-19
  • Science
  • Culture
  • India
  • International
  • Sports
  • Articles
  • Videos
search
menu

INTERACTIVE ELECTION MAPS

image/svg+xml
  • All Articles
  • Newsclick Articles
  • All Videos
  • Newsclick Videos
  • हिन्दी
  • Politics
  • Economy
  • Science
  • Culture
  • India
  • Sports
  • International
  • Africa
  • Latin America
  • Palestine
  • Nepal
  • Pakistan
  • Sri Lanka
  • US
  • West Asia
About us
Subscribe
Follow us Facebook - Newsclick Twitter - Newsclick RSS - Newsclick
close menu
×
For latest updates on nCOVID-19 around the world visit our INTERACTIVE COVID MAP
sports
India
International
Economy

Arun Dhumal: Vivo Sponsorship In IPL Helps Indian Economy, Not Other Way Around

BCCI treasurer, Arun Dhumal said that the Board is open to not extending contracts with the Chinese communication company, Vivo, but will retain the current contract till the government advises otherwise. The Indian Olympic Association (IOA) has also chosen to follow the same route regarding Li-Ning, their apparel sponsors.
Newsclick Sports
19 Jun 2020
Vivo, the title sponsors of the IPL pay the BCCI earns Rs 440 crore annually having signed a five year deal in 2018. (Picture: IPL/Twitter)

Vivo, the title sponsors of the IPL pay the BCCI earns Rs 440 crore annually having signed a five year deal in 2018. (Picture: IPL/Twitter)

The Board of Cricket Control in India (BCCI) will not give any kind of contracts to Chinese companies, cricket board treasurer Arun Dhumal said earlier today. Currently, Chinese communications company, Vivo is the title sponsor of the Indian Premier League (IPL) and Li-Ning is the current apparel sponsor for the Indian Olympic Association (IOA). Both organisations are open to terminating the contracts of these companies in the future, but for now, no termination of contracts has been processed.

Dhumal’s statements come in the background of anti-China sentiments running high in India following a border clash between the two countries at Galwan valley earlier this week. The first skirmish at the India-China border in more than four decades left at least 20 Indian soldiers dead.

Since then, calls have been made to boycott Chinese products in the country. But Dhumal said Chinese companies sponsoring an Indian event like the IPL only serve the country’s interests. The BCCI gets Rs 440 crore annually from Vivo and the five-year deal ends in 2022.

Also Read | Indian Cricket Team ‘Caps’ Irony With Nike-Made Valour

“In the future, we will not give any contract to Chinese companies to build our (BCCI) infrastructure,” Dhumal said. “We have to understand the difference between supporting Chinese companies and supporting the Chinese cause. We are taking money from a Chinese company, it’s not that we are giving money to a Chinese company.”

Vivo currently holds a five-year deal with IPL as their title sponsor. The Rs 2,199 crore deal was signed in 2018. Dhumal explained that, “42 per cent of the money goes to the Government of India as taxes. So in a way, we are helping the Indian cause. That money is being retained here and it is helping Indian cricket and part of the money that goes to the Government of India.”

“They (Chinese companies) sell their phones and collect money from Indian consumers, and if I don’t take that money, it will flow back to China. So, one needs to understand that,” he added.

The BCCI is yet to discuss the sponsorship issue with Vivo, but they are not going to hesitate in terminating the contract if there's government advice or order with regards to dissociating with Chinese companies.

“There’s no two ways about it, in case the government decides to ban Chinese products and companies, we (BCCI) will be happy to follow that,” Dhumal said. He also said the BCCI would ‘keep public sentiment in mind’ in the future when the contract cycle ends. And the BCCI treasurer fully supports the public sentiment. “As an Indian, I’m all for it to teach them (China) a lesson and hit them at places where it hurts them very badly. Be it economic or not buying their products…”

Also Read | How Many Times Will India Deny Apartheid?

Meanwhile, IOA secretary general Rajeev Mehta said they will not hesitate in cutting ties with Li-Ning if there is a need. However, a decision in this matter will only be taken by the executive committee.

“We will see how the current scenario evolves. If we reach a point where it becomes a matter of the country’s pride, then I am confident the IOA executive board will choose the country ahead of the sponsors,” Mehta said. 

“We have an existing contract with a Chinese firm for the Indian contingent’s kit. That deal is till the Tokyo Olympics. Right now, we are not reconsidering any deal but if the situation changes, we will take a call over what needs to be done,” he added.

Read more sports stories from Newsclick

Get the latest reports & analysis with people's perspective on Protests, movements & deep analytical videos, discussions of the current affairs in your Telegram app. Subscribe to NewsClick's Telegram channel & get Real-Time updates on stories, as they get published on our website.
Board of Cricket Control in India
BCCI
cricket board treasurer Arun Dhumal
Vivo
Indian Premier League
IPL
IPL sponsor
IPL title sponsor
Indian Olympics Association
IOA
Li-Ning
Vivo-IPL contract
cricket news
Cricket
Chinese Products
chinese company vivo
chinese communication company
apparel sponsor for IOA
IOA sponsor
Related Stories
Former India cricketer Wasim Jaffer

Wasim Jaffer’s Treatment Marks a Frightening New Communalisation of the Cricket Field

Virat Kohli on farmers' protest

Cut, Copy, Waste: Indian Sports’s Social Media Has Been Co-Opted To Serve A Nationalist Agenda

australia vs india bio bubble controversy

Let's Talk: Notes on and from Bio-Bubbles

Sourav Ganguly heat attack

BCCI President Sourav Ganguly Suffers Heart Attack, Undergoes Angioplasty

VK

Why is Paternity Leave a Low Priority in Cricket?

BCCI, AIFF, and the game of thrones in Indian sport

Is the Real Game in Indian Sport Being Played in Courtrooms and Not Stadiums?

Farmers' protest - sports persons return awards in solidarity

Sports Persons and Farmers, Bound by the Cause, United Against Ignorance

Virat Kohli and Ben Stokes

Full Fledged England Tour of India Early Next year, Says Sourav Ganguly; No Plans Yet for Women and Domestic Cricket

Trent Alexander Arnold of Liverpool FC injured

Premier League Clubs Express Concern Over Three Substitution Ruling; Lack of Investment in Women’s Game Disgraceful: Megan Rapinoe and More (Football Round-up)

Indian cricket team's Virat Kohli and Rohit Sharma

Australia vs India: Virat Kohli to Go on Paternity Leave After 1st Test; Rohit Sharma in Squad

Share on FacebookShare on TwitterShare on WhatsAppShare via EmailShare on RedditShare on KindlePrint
Share
Share on FacebookShare on TwitterShare on WhatsAppShare via EmailShare on RedditShare on KindlePrint
Share

Related Stories

Newsclick Sports

IPL 2021 Schedule: Bubble Breach Headache and Neutral Venue Blues

08 March 2021
The 2021 Indian Premier League (IPL 2021) will be staged from April 9 to May 30 across six venues with no teams
Leslie Xavier

Virat Kohli's Binary World View a Real Test for Cricket

03 March 2021
Virat Kohli is, possibly, the most complete batsman of his generation.
Leslie Xavier

The Name Game: Concrete Advertising or Advertising Via Concrete?

28 February 2021
The ancients, perhaps, knew better than us. They knew that the world moves forward faster than we think.

Pagination

  • Next page ››

More

  • Kerala Elections 2021: After 14 Elections, Women Still Under-represented in State Assembly

    Kerala Elections 2021: After 14 Elections, Women Still Under-represented in State Assembly

  • Singareni Coal Workers Start Indefinite Dharna Against Commercial Mining

    Singareni Coal Workers Start Indefinite Dharna Against Commercial Mining

  • Sugarcane Farmers.

    Farmers in Western UP Hold Protest Against Irregularities in Weighing of Sugarcane

  • Why a Weakening Gulf Stream Could Bring Extreme Weather Conditions

    Why a Weakening Gulf Stream Could Bring Extreme Weather Conditions

  • Load More
Subscribe
connect with
about